The best latest digital marketing strategies to market your
services online for free – Ways to market your services with the latest marketing
strategies.
Is never too late to take your business online and show
prospective clients what your business offers. When it comes to online
marketing, you should not limit yourself because opportunities and tools are
available. Most businesses rely only on offline marketing and neglect the
online marketing part of business which can improve their client base quickly.
Successful use of online marketing strategies works well with proper execution
of marketing campaigns.
Most entrepreneurs fail not because of lack knowledge but
improper execution and timing of their marketing campaigns. When you have the
right tools as a business person, execution of plans becomes easier and clear with
a plan. Design the right marketing campaign which clearly and briefly
demonstrates what you have to offer. Your business will get the attention
required because everything is clear to the point. In order to communicate your
intended message online, you need certain tools like a website, blog or business
page. This is where all basic information about your businesses and services
will be located and accessible by anyone seeking such services online.
Having a website which supports content management like WordPress
is crucial when it comes to online marketing. This is one of the most important
online marketing tool you should adopt if you want engage your clientele successfully.
Your website should include detail information and tools which enables all your
clients to be in constant contact at all times. A WordPress website give you
leverage as an entrepreneur to use more advanced tools to target and optimize
content dedicated to your client base.
Even though other platforms like Facebook can enable you set
up a page so that you can engage with your clients, WordPress is far the best.
It is especially if you post relevant content from time to time with added
features using plugins. Here I will give you seven
most important marketing strategies which can increase your reach if utilized
accordingly; WordPress Website, Facebook Page, Twitter, Tumblr, Keen, Google WebStories and Google
MyBusiness.
The mentioned platforms should be linked together and every
post or update you make on any of these platforms should be shared to the other
platforms. By utilizing the above online platforms accordingly, your business
shall acquire new clients online than relying on offline clients only. I hope
this guide will get you started to reach more clients online than relying on
offline clients.
Adopt the marketing strategies to get started with your
online marketing campaigns. Feel free to subscribe to receive updates automatically
as they are posted.
To get your website in front of every website available
is not as easy but with the right knowledge of what is needed you can. Is
possible to outrank big websites on the internet if you follow the best
practices. There are many factors which contribute to the well being of your
website or blog so that it can rank well. Your website can also take the take
number one spot in top ten. Simple mistakes that you make with website or blog
can get your website penalized. As long as
whatever you are doing is not according to the rules then you will surely be
penalized for it.
So today I want to highlight how you can rank well for free without spending a cent but
following recommended practices. I am sure by now that you already have your
own website or blog and you are struggling getting enough traffic. You can also
be new to the website world but need information before you start. But then if
you are new to internet, then first you will need your own domain and web hosting for you to apply the
techniques I am about to reveal here.
The most important thing is to use trusted web hosting providers or domain
registrars. This guarantee that your website becomes trusted without being
associated with the bad guys because search engines
does not tolerate bad guys. If your website is associated with bad
hosting providers, then your website is doomed from
start. Now I will focus on the main topic of today and without wasting
any time go straight into it. Example you want to rank for a certain keyword
whether you are using WordPress, blogger or any other platform then you need pages
and posts.
Today I will be more focused on ranking well with blogger or WordPress
powered websites or blogs using posts and pages. Note that this is a well and tested
tactic which works well with blogger and can be applied to WordPress too. This tactic
works only if you do not copy and paste
other websites content word for word. The fun about this is everything is free
even if you are using a subdomain you can also get number two spot on the
organic search results of Google or Bing. Remember this works in favor with blogger
because is google platform then it gets high consideration without doubts.
The key is “Rich quality
informative Content” and will work well for you and your website to
outrank authority websites. First thing you must do with your blog website make
sure you share your posts to various social
platforms after publishing them. Also make sure you write SEO friendly content at all times to allow search
engine crawlers to fetch your content easily. Then for WordPress you can
integrate Sumome or Add2Any
plugin to share content to various social networks. Most bloggers and marketers
overlook social networks and its power to put your blog content exactly where
you want it. I will be the biggest mistake for a blogger to overlook the power
of social networks.
You do not need to be an expert rank well with google,
all you need is an idea of what search engines want and what is not wanted and
then you are on the right track. The next step you will need is rich content with proper titles,
Subheadings and rich
body content which is informative and helps the readers solve their
problems. There is no point in writing meaningless content. This is true
because immediately when reader opens your post and find that is not exactly
what the title says, they will bounce back immediately. That will not reflect
well for your website and search engines won’t be happy about misleading them
too.
So now you are aware of what is good and what is not
good. You can go ahead and create your first page for your website or blog.
Make sure that it has a keyword focused tile and keyword rich body text
approximately 300+ words. Also include a keyword
focused full description of your page. Note that pages won’t be shared
automatically, you can configure social share buttons to manually share any
page or post automatically on WordPress.
I hope you are busy taking notes of important points
while reading this because you do not want to miss a thing on the topics. Now
you should focus more on posting quality content as
this is the pillar for your content to rank high on search results and possibly
outrank authority websites. Create a planned keyword
focused killer post which brings traffic to your website or blog. Include
proper tags, keyword
focused subheading, SEO friendly keyword
focused title for your post. As the body text, include informative
keyword rich body text of at least 300+ words will do. Ensure keyword density within your post because you do
not want to overdo it, make your description sweet and related
to the title. Now publish your post and wait for google to crawl your
post or page.
Your pillars to outrank authority websites are; Quality content, linking
to the right websites which serves your interest, creating keyword focused posts titles, correct use of h1, h2 tags,
keyword focused full description, include SEO optimized images with proper
titles and alt tags.
Don’t do the following if you want to rank well!!
Do not stuff keywords in
content, do not copy and paste other
websites content, do not post meaningless content,
do not use none SEO optimized images without
proper titles and alt
tags. If you follow all this guidelines, you will as well rank in front
of web giants. I hope you enjoyed reading the guide and that it will help you
outrank many top sites easily without costs.
Feel free to ask anything relating to the topics
covered in this guide. Also feel free to Subscribe and receive updates
automatically as they are posted. Note that the guidelines covered in this
article also apply to WordPress and other content platforms.
Simple
SEO tips to help your website or blog get organic traffic for free on most
search engines – Best SEO tricks to optimize your website to rank well on
search engine results.
Today
I will be getting more in depth with search engine
optimization (SEO) and how it affects your website rankings. All
search engines like google, Bing and others use their techniques
and algorithms to make it difficult for your
website to appear first page of search results. By looking at it you can say is
bad practice by the search engine but is not. Just imagine if every website on
earth were to appear on page one of search results, it was going to be a
nightmare. There is a need to filter irrelevant information which doesn’t meet
the search query.
So
their algorithms ensure that only relevant web pages which matches a certain query appears first page of the search
results. That ensure exact information is displayed for query a user have
entered in the search box. To overcome this conundrum requires dedication and
the ability to follow certain rules at some point. Those who run more advanced
websites with special skills seem to be successful on appearing top ten of
search results.
It
does not mean you need to be a web guru to achieve this, but practice and the
ability to refer to the best practices of SEO. Every individual has their own skills
which they do well which different to the next person who have a different
skill. What I'm trying to say is that everyone relies on someone's expertise,
because no one has all the skills. Optimising
your business website or blog is like when you boost your car so that it can be
faster and stronger. Then you will know the type of components you need to achieve
the top speed and power. So a website is just like that and if you want it to
be found with every search query then it must be optimized and comply with
all SEO aspects.
The
first thing you will need is a good SEO friendly domain
name which reflects your business. A reputable web hosting provider which will host your website. Most web hosting
providers will provide both web hosting and web design at the same time but I
recommend that you separate your hosting
from your domain registrar. This will ensure that you don't
get stuck with the same hosting provider when things go wrong. You need
the flexibility to move to a different hosting than putting everything in one
basket.
After
your website is online, then you can get a SEO expert or join one our free SEO group to fine tune your website or
blog. Doing this will your blog or website to be optimized and get more traffic
and reach your target market. Some of the hosting providers also provide SEO
services so that you may not need to go different places for such services but
sometime expensive. Also take advantage of social media platforms to reach more
users globally.
I
hope this article was informative to you and soon I will be writing more about
how you can optimize on your own for free.